Melissa Dwyer
Video
I create fast-paced, engaging videos that highlight key moments, build excitement, and connect with audiences across platforms like TikTok and Instagram Reels.
More examples of my work can be found on Gondola.
Chippewa Steel Tik Tok/Reels
The Steel started a new Tik Tok this season which presented the challenging task of growing an account from 0 followers. By April 2026, the account had just under 400 followers and averaged roughly 90 likes/1,000-2,000 views per video. Tik Toks were also reposted to Insta/FB Reels.
Led a mini media day before practice to bulk film Tik Tok content. The Tortilla Challenge produced 4 videos including this one which received a lot of positive feedback from fans and staff.
Used the Silver Springs trend to generate excitement and get the word out about our last game of the season. Reel reached 9k views resulting in many first timers at our last game of the season.
My most popular video was a fan requested question of: If your mom played hockey, what position would she play? The video had over 11k views on Instagram Reels with others commenting that they wanted their team to use the question as well.
More examples of my work with the Steel can be found on the team Tik Tok.
Social Media Promo Videos
Mock ads for airline company, United. Video footage courtesy of Canva Pro. Adobe Premiere Pro used to edit all videos.
Las Vegas, NV Promo
Minnesota Promo
Gifs
Gif of Starbucks Gift Cards
Photos shot on Sony A IV. Adobe Premiere Pro used to stitch photos together.